Get more eyeballs and engagement with Lucé Media’s online visibility services
We live in the era of the internet, where more than a third of us are online regularly – your visibility matters. What is surprising is that despite the world going digital, more than half of small businesses in the U.S. do not have any type of online presence or online visbillity. Most people are searching for a brand or business online, and if you don’t have a digital presence, they will not find you.
Online visibility of your brand can range from a business handle on Twitter to full-fledged web presence, including a website, Google My Business listing, and accounts on multiple social media platforms. At Lucé Media, we use the best-in-class digital presence management techniques to enhance the online visibility of your business.
How Do Local Consumers Find YOU Online? (FREE DOWNLOAD!)
Think about it! What device do you utilize when searching for something to eat or a local store?
Most consumers use their mobile devices to search for businesses to make quick buying decisions, us included. In fact, 81 percent of consumers using mobile devices follow up with a phone call or walk into a location with a specific action in mind. Therefore, having your business data—or NAP (name, address, phone number)—consistent across all online media channels lends itself to a healthy local ecosystem, which, in turn, improves your local visibility.
The better your local visibility, the higher you show up in search and maps results. Failure to manage a business’s local presence could result in missing significant segments of your target consumers.
In this mobile age, a business must effectively manage its data to ensure complete, correct, and up to date. Local Presence Digital Management is crucial for growing businesses because search engines use this data to display consumers searching for a business’s products or services. So, what exactly is it?
Local Presence Management is a comprehensive set of tools and techniques which uses geo-optimization to enhance a business, particularly a multi-location business, by maximizing their information on a local level.
In the PDF below, we’ll dive deeper to help you understand the difference between local presence management and Local Digital Presence Management and why this comprehensive set of tools is vital to any growing business.
>>>>FREE DOWNLOAD: What Is Local Digital Presence Management (PDF)<<<<
Benefits of Online Visibility with Lucé Media
Lucé Media is the leading provider of local visibility management services that help you reach more customers online.
Help your customers find you
Where do you look for a new hairdresser, landscaping service, or furniture supplier? For more than 80% of you, the answer is the internet. Nowadays, customers use search engines to find a new brand or service, and having an online presence ensures they see you before your competitors.
A more reliable brand
Your brand is what differentiates you from your competitors. The way you present yourself, the language you use, and the beliefs you follow draws customers to your company. The internet provides an excellent platform to practice powerful branding practices and transform your business into a global brand.
Improved credibility
312 million people in the U.S. use the internet, and more than 80% of them use it to search for a product or brand before making a purchase. If they hear about your brand, they’ll most probably look for it online, and if they don’t find any trace of your business on the web, your customers are much likely to look elsewhere. Having nothing but a simple but professional website can go a long way in making your business look more trustworthy and credible.
Reputation management
With 86% of people agreeing to pay more for a business with higher ratings, having an online presence can be critical in acquiring more customers. By having a website and social media presence, you can encourage your customers to leave positive reviews for your business, which enhances your chances of attracting more customers.
Lucé Media Online Visibility Services
Lucé Media offers custom and comprehensive online visibility and presence management services that are aligned with the goals and objectives of your business.
Local SEO
SEO is the keystone for amplifying your online visibility and attract high-quality leads and customers to your website. Our SEO specialists help you create effective local SEO campaigns that ensure your website gets traffic with high buyer’s intent.
PPC Management
PPC advertising is an effective way to gain immediate exposure to targeted search engine traffic. We pick the best keywords to create data-driven, result-oriented PPC campaigns for your business that support your SEO efforts, attract quality leads, and improve your online visibility.
Listing Management
Google My Business is one of the most effective tools for local businesses that are looking to attract more customers in their region. At Lucé Media, we deploy robust GMB management and optimization practices to secure your listing a spot in the local 3-pack search results.
Review Generation
More than 38% of online shoppers in the U.S. trust online reviews before making a purchase. Having more than 10 online reviews can significantly improve your online visibility and add to your business performance. We use result-oriented review generation techniques to help your business earn positive reviews on Google, Facebook, Yelp, and other popular review websites.
Social Media
With gaining visibility on search engines getting increasingly competitive, social media turns out to be an excellent alternative for small businesses looking to enhance their online visibility. At Lucé Media, we utilize strategic social media marketing and paid social media advertising strategies to improve your online presence and introduce your brand to your target audience.