Result-driven social media advertising services to
generate leads and new customers
These days, paid social media is absolutely essential for businesses. Most successful businesses invests in facebook ads, instagram ads and other types of digital media buying. It’s the only way to scale your marketing quickly and get the results you need from your efforts.
Businesses are spending more effort and money on social media than ever before. Last year, the total expenditure on social media ads amounted to $89 billion. This year, that number is expected to rise to $102 billion with an annual growth rate of 8.7 percent. Moreover, more than 70 percent of B2B marketers use social media advertising as their primary advertising strategy.
Out of 3 billion social media users across the globe, 90 percent have already connected with a brand on social media, and 63 percent of them expect companies to offer customer service through social media. Today it is very difficult to generate any sort of significant new business or new customers with organic social media postings alone. That is why successful businesses allocate a budget to gain new customers through paid social media ads on Facebook, Instagram, LinkedIn, YouTube and others.
Lucé Media is a result-driven social media marketing agency that creates funnel-based social media advertising strategies to increase your brand recognition, enhance customer engagement, and drive new business.
Benefits of Social Media Advertising with Lucé Media
Our social media advertising services are data-driven and help maximize your user engagement and brand visibility. Here’s why your business should pick Lucé Media for your social media requirements.
Improved brand recognition
One of the most obvious benefits of social media advertising is its impact on brand awareness. It helps you reach people who aren’t following your brand on social media, many of whom may have never heard of you before. Advertising through social media is proven to increase brand recognition. Posting regular ads on social media allows you to interact with your target consumers on a platform they spend a lot of time on. This consistent interaction enables your audience to become more familiar with your brand and the products and services your business offers.
Increased conversion rates
Advertising on social media platforms can result in more leads to your website, and eventually, more conversions. A human-centric social media marketing strategy can go a long way in improving your sales and profits.
More Efficient marketing costs
Although you do have to spend money on social media advertising, it can help reduce your overall marketing costs with its accurate targeting capabilities. You’ll be spending your money only to reach the most relevant target audience. This means you’ll be getting more leads that result in a conversion. So you’re not wasting a lot of money on clicks that do not lead to sales.
Improved search engine rankings
Social media marketing does not directly influence your search rankings, but if you have a social media page, it will surely help you get more traffic to your site. People use search engines to find brands, products, and services online, and if your business has a social media listing, there are chances that it will appear among the top search engine results.
More Foot Traffic to your business
The benefits of social media advertising aren’t just limited to digital traffic and awareness; there’s also the fact that it increases in-store traffic. While you can track the digital traffic and conversions coming straight from your ads, that doesn’t give you a complete picture of how your ads are performing.
Lucé Media social media advertising services
At Lucé Media, we offer comprehensive data-driven social media advertising solutions that increase customer engagement, brand awareness and new business. Here’s a quick overview of the social media services we offer.
Social media strategy
All social media platforms are unique, and so are the people using it. You can’t implement the same approach for Facebook and LinkedIn. Lucé Media has years of experience in creating social media strategic action plans for small busineses and major organizations alike.
Facebook remains to be one of the most popular social media platform for brands. Our Facebook advertising services allow you to reach your desired audience and drive traffic to your website.
Instagram is a visually-engaging platform We will create compelling Instagram advertisements that instantly capture the eyeballs of your target audience.
Does your business sell to other businesses? Are you looking for B2B sales and customers? LinkedIn is the ideal platform to find your target customers. We implement robust LinkedIn advertising and marketing strategies to increase website traffic and facilitate conversions.
Other Advertising Platforms
There are several other social media platforms, like YouTube that can drive new business and customers to your business. Lucé Media can help you with all of them.