Mark Toney, Fractional CMO and marketing strategist, representing executive marketing leadership and AI-powered marketing insights for business owners and CEOs.2026

Luce Media | Fractional CMO, Marketing Strategy, and AI Insights

Welcome to Lucé Media.  We are glad you stopped by. Most of the marketing content you find online is written for people who want to get busy. This blog is written for CEOs and business owners who want to get it right. At Luce Media,…
Time spent on social media
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Average Time Spent Daily On Social Media

In 2022, social media is one of the best ways for people to connect with one another. It not only allows people to stay in touch across continents and time zones but also with friends who live just a few houses down. We're connected today in…
Digital Banner
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20 Creative Ways to Market Your Business on a Budget

High-quality marketing is expensive. However, it doesn't have to be. Thanks to the Internet, the playing field has been significantly leveled for a small business, which now has access to the reach and influence formerly only reserved…
The best times to post to social media to get the most engagement
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“Post, Pin, & Tweet”: Best Times To Post To Social Media?

Everyone is looking for the answer to that question of most importance in social media - when is the best time to post content?  Our answer - and the truth - it depends. You've spent all this time searching for or creating your content and…
Luce Media - Digital Agency & Social Media Marketing McKinney, Frisco, Plano, Dallas

What Are The Most Important Social Metrics For Twitter?

I hear the debate all the time when looking at social metrics. Of course, I'm referring to the Twitter debate. Is Twitter still a good social platform for business? Should we consider Twitter to be a marketing tool, or is it just for people…