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5 Ways to Increase Instagram Story Engagement in 2021

Want people to spend more time on your Instagram story content in 2021? Looking for tips to prompt active engagement on your stories? We’ve got 10 great tips on how you can do just that. Not sure what the big deal is with Instagram stories? Check out our other blog post on why your Instagram Stories are crucial for your business by clicking here.

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24+ Instagram Statistics That Matter to Marketers in 2019

Instagram Marketing

Are you using Instagram to connect with your audience?

And if not, should you? Read more

5 Steps to better social media marketing

In 2019 Use the Power of the 5 Ps in Social Media Marketing

Are you covering all the essentials within your social media marketing strategy? How can you know that you’re starting from the right foundation with your planning? One way to ensure you’re on the right track is by applying the ‘5 P’s’ methodology, which can help to outline the essential strategic elements. Read more

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Why Small Businesses Absolutely Need to Use Instagram Stories

Instagram is a great social platform to bring a solid identity for your brand, interact with new followers and expand your reach. Not only are Instagram Stories fun and creative, but they’re great for growing your engagement, building brand awareness, driving traffic to your website, and even making e-commerce sales!

Today, over 400 million people use Instagram stories each and every day. If you are a small business in McKinney looking to market to your customers – this is one place you are going to want to be. Read more

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20 Creative Ways to Market Your Business on a Budget

High-quality marketing is expensive. However, it doesn’t have to be. Thanks to the Internet, the playing field has been significantly leveled for a small business, which now has access to the reach and influence formerly only reserved for the big brands. There are actually many low-cost methods for reaching out to your customers and spreading the word about your business. Here are 20 creative options to market your business online on a budget that you can try.20 Creative Ways to Market a Small Business On A Budget

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Luce Media - Digital Agency & Social Media Marketing McKinney, Frisco, Plano, Dallas

Social Media Marketing for Small Business

Social Media Marketing for Small Business

Every small business needs customers. Without qualified customers, it would be hard for any type of business (big or small) to survive in the long run. What’s the best way to acquire customers? Social media marketing for small business.

While there are many reasons as to why you should use social media marketing for small business to enhance and grow your company, the most obvious being, it will help you win more customers. And help your company gain more prominence.

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How Small Businesses Are Using Social Media Marketing in McKinney

A survey of small business owners reveals that businesses budget modestly for social media marketing in McKinney and elsewhere around North Texas – which may be a mistake, according to industry experts.

Most small-to-midsize businesses in the United States are now using social media for marketing purposes, according to a recent survey by Clutch, a B2B research firm. Social media, website marketing, and email marketing were key areas of investment. Read more

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Significant Changes to Instagram and Facebook

Facebook  is entering a tough transition period where it won’t take chances around data privacy in the wake of the Cambridge Analytica fiasco. That’s why it’s moving up the shut down of part of the Instagram API. It’s significantly limiting data available from or requiring approval for access to Facebook’s Events, Groups, and Pages APIs plus Facebook Login. Facebook is also shutting down search by email or username and changing its account recovery system after discovering malicious actors were using these to scrape people’s data. “Given the scale and sophistication of the activity we’ve seen, we believe most people on Facebook could have had their public profile scraped in this way” Facebook’s CTO Mike Schroepfer writes. Read more

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Social Media Marketing for Small Business – The Lucé Media Academy