Mark Toney, Fractional CMO and marketing strategist, representing executive marketing leadership and AI-powered marketing insights for business owners and CEOs.2026

Luce Media | Fractional CMO, Marketing Strategy, and AI Insights

Welcome to Lucé Media.  We are glad you stopped by. Most of the marketing content you find online is written for people who want to get busy. This blog is written for CEOs and business owners who want to get it right. At Luce Media,…
Video Marketing
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5 Reasons to Hire a Video Marketing Agency for Your Business

Video marketing is becoming increasingly popular for businesses of all sizes and industries, as it provides a powerful and engaging way to communicate with  potential customers. While some companies may opt to create their own videos,…
Digital Marketing Agency

5 Ways a Full-Service Digital Marketing Agency Can Help Grow Your Business in 2023

In today's digital world, it's more important than ever for businesses to have a solid online presence to succeed. A full-service digital marketing agency can help you achieve this by providing a wide range of services to help grow your business.…
Content Converts
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How to Create Content that Converts

Experiencing low conversions even after spending time and money on content creation is a problem for almost every other content marketer. Undoubtedly, digital marketing is becoming competitive with each passing day.  So how are some brands…
VIdeo Marketing for social media
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10 Reasons You Should Use Social Media Video in Your Digital Marketing

We all know social media is a powerful tool for marketing. But what many Dallas / Fort Worth businesses don’t realize is that video is an even more powerful medium for social media marketing. Online marketers are always looking for new…
Time spent on social media
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Average Time Spent Daily On Social Media

In 2022, social media is one of the best ways for people to connect with one another. It not only allows people to stay in touch across continents and time zones but also with friends who live just a few houses down. We're connected today in…
Video marketing is a huge part of modern dentistry marketing in DFW. Use this guide to learn how to get started and how to get the most out of video marketing.
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Outstanding Video Marketing for DFW Dentists

Imagine having an extra $10K - $30K every month from just adding video content to your website?  That's what some dental websites are experiencing right now after starting video marketing for dentists in Dallas, TX. You know just how difficult…
Marketing strategy

5 Sales Funnel Tips for Digital Marketing in McKinney, TX

When it comes to improving your sales funnel, you need these five tips to enhance your McKinney, TX digital marketing plan.
Digital Marketing

Why Every McKinney, TX, Business Needs a Digital Marketing Strategy

Every McKinney, TX business needs a strong digital marketing strategy to see real results.
Landing Page Benefits

5 Benefits of Landing Pages for Your Plano, TX Marketing

Here are just a few of the countless benefits of using landing pages as part of your Plano, TX marketing strategy.
Marketing Personas, Improve Digital Marketing Results

How Frisco, TX Marketing Personas Can Improve Your Digital Marketing Results

There are real benefits to using marketing personas as part of your Frisco, TX digital marketing efforts.
What are the Different Types of Digital Advertising in Plano, TX

What are the Different Types of Digital Advertising in Plano, TX

Businesses need to reach out to customers in more than one way. Digital advertising provides them with the gateways to reach a larger and interested audience. Compared to traditional advertising, it is the best medium when you are reaching out…
Digital Marketing Strategy

The Benefits of Outsourcing Digital Marketing in Allen, TX

Digital marketing no longer remains an option. In 2019 and beyond, we see a massive percentage of the population using smartphones and the internet for their decision making on buying a product or service. Your brand can stand out only if it is visible to potential customers and creates a distinct impression on them. This can be achieved with the help of digital marketing.
Google Adwords
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5 Benefits Of Using McKinney Google Ads Services

You’ve heard of Google Adwords, sometimes just referred to as Google Ads, and maybe even tried investing in campaigns before. But there are key marketing strategies that work better than others when unlocking the many benefits of Google Adwords.…
digital marketing trends

Digital Marketing Trends for Small Businesses in 2020

It seems like every day, digital marketers are faced with new and unique challenges every time they log on. So what can small to medium-sized business owners do to get a competitive advantage? Let's dive into the numbers and see where the industry…
why you need a landing page

Why You Need a Successful Landing Page and How to Create One

When it comes to digital marketing, you may be running the most amazing social media ads in the world, but what happens when users click on the link? Where do they go? Whatever link you specify for them to land on is called the “landing…
Why Local Businesses Should Work With A McKinney Advertising Agency
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Why Local Businesses Should Work With A McKinney Advertising Agency

Every business wants to expand its reach and get more customers. However, local companies might not realize the benefits of digital advertising and marketing. While you could hire any of the thousands of agencies available, local businesses…
Growing Your Small Business With Digital Media Agency Services In Frisco

Growing Your Small Business With Digital Media Agency Services In Frisco

The term small business doesn't mean a small customer base. Growing your small business is as easy as working with digital media agency services in Frisco. Whether you're a local business just starting out or you've been around for years,…
The 5 Most Important Services Of Digital Marketing In McKinney TX

The 5 Most Important Services Of Digital Marketing In McKinney TX

Every business needs digital marketing to help them succeed. That's why it's essential to use the five most important digital marketing services in McKinney, TX. These services help you reach the widest audience, no matter what size your…
Retail To Go Is The Future

Retail To Go Is The Future – Is Your Store Ready?

There's no denying the novel coronavirus has changed all businesses, but small businesses have been hit especially hard. However, some relief is in sight if you're ready to handle the new temporary normal of retail to go. As of April 24,…
Use Digital Marketing More Now Than Ever

5 Reasons You Need To Use Digital Marketing More Than Ever

The COVID-19 pandemic has drastically changed the world seemingly overnight. With businesses closing up temporarily or asking employees to work from home, is now really the best time to use digital marketing? Yes! It's essential to use now…